Jeremy Scott is designing for Cybex! Love it!
CYBEX have teamed up with the fashion designer Jeremy Scott to launch an exclusive collection of parenting products. The ‘CYBEX by Jeremy Scott‘ range includes a pushchair, baby carrier, car seat, and stylish accessories such as a baby bag and footmuff – all in Jeremy’s vivid and distinctive print.
The animated design was inspired by the designer’s vision of a ‘food fight’ – the print details popcorn, burgers, fizzy pop bottles and hotdogs fighting it out on a radiant blue background.
Jeremy Scott said: “It began with me thinking about the term ‘food fight’; like something from an 80’s movie where one kid in a cafeteria throws his pizza slice, then another joins in, then another…except I envisioned the food itself coming alive, having fun, and participating in the fight!”
We totally love that searing blue, and the fun funky pattern is so different from the usual sightings in the pushchair galleries.
The CYBEX by Jeremy Scott Collection will be available from June 2013 at selected retailers.