Just in case you haven't heard of us yet, LittleStuff are the fastest growing parenting directory in the UK. We currently average 1,800 hits a day and received in excess of 60,000 hits last month.
What makes us different from other web directories?
- Targeting. We ONLY market ourselves to expectant and young parents. We only list companies who stock relevant products.
- Consideration. Our team personally inspects all of our client websites, and only those we approve are accepted to join our directory. We reject a high proportion of unsuitable or irrelevant sites - even though they will pay for their listing.
- Levelling the balance. High Street and Brand names run directly alongside tiny independents on LittleStuff, and we have a full range of advertising options to suit every budget
- Unique 'Favourites' page with deep links for individual products
- Bi-monthly themes allow us to draw all areas into focus throughout the year, again meaning even coverage for all levels of business.
- Marketing. We all know the best marketing is PR. We run paid Ads in all the national glossies, and also maintain web coverage on the biggest parenting sites. But they just don't see the same results as real editorial, and we are starting now to see the fruits of the hard labour over the last year. LittleStuff is getting busier everyday, and our press coverage is always increasing. We have a good relationship with some of the top journalists on the national baby mags and women's features.
- Relationships. We have excellent communication with our clients (many become Christmas Card friends!). This means we are more than happy to update ads, help promote specials etc - just keep in touch and we'll always do what we can. We understand at LittleStuff that happy clients are good for everybody's business.
And finally our target audience is the same as yours - our visitor demographic is a professional, 25-35 years, ABC1, modern, stylish woman. She considers parenting to be a very active role, and wants the best products and services available for herself and her child.
A few things to Note first:
Ad text: Your listing within the Search facility of the site relies upon your entry of text - choose your words with this in mind. Nobody will be searching for 'gorgeous' but many will search for 'cot'. Basic listings will be under their chosen category, but will not appear through a direct search
Discount: Add a reciprocal link to LittleStuff from your site and get a 5% discount on your advertising. You can use one of the following HTML snippets to link to LittleStuff:
Please see the Advertising Terms and Conditions.
Listings Feature Table
| Cost | Name | Contacts | URL / mail | Text | Logo (as URL) | Plcmt | |
| Basic | £30 |  |
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| Bronze | £65 | |
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15wds |
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| Silver | £95 | |
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30wds |
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| Gold | £155 | |
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75wds |
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| Platinum | £195 | |
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120wds |
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Top |
Basic Listing
£30 per year - Get Basic Listing Now
All your contact details, and a link to both your web site and mail contact.
Example Listing
Babu Maternity
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Address: Suite 211, 99 Warwick Street, Leamington Spa, Warwickshire, CV32 4RB |
Bronze
£65 per year - Get Bronze Listing Now
As Basic, but with 15 words of text entered into the search engine
Example Listing
Melba Maternity Wear
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Effortless chic for trendy mums-to-be who won't compromise on style during pregnancy Address: PO Box 49606, London, N8 7XR |
Silver
£95 per year - Get Silver Listing Now
The bronze listing with twice as much text – 30 words - and a Logo acting as a URL as well.
Example Listing
Push Maternity Wear Ltd
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PUSH is an exciting new boutique featuring sexy designer maternity wear. We offer, from top international designers, quality and stylish maternity clothes for fashion savvy women in London and throughout the UK Address: 9 Theberton Street, Islington, London, N1 0QY |
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Gold
£155 per year - Get Gold Listing Now
75 words of text in your listing, a Logo to link to your site, and guaranteed placement above all lower listings. Gold ads will be rotated on a four-weekly basis, so that everyone can get a top placing.
Example Listing
Isabella Oliver
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With the Isabella Oliver collection, you can look your best throughout your pregnancy. Isabella Oliver’s stylish, feminine and versatile designs are easy to dress up or down and are favoured by the likes of Trinny Woodall and Ulrika Jonsson, giving you the ultimate pregnancy wardrobe. The collection is made in a stretchy, soft easy-care fabric that feels fantastic on your skin with designs that make the most of your new and changing shape. So there’s no need to stock up on tent-like T-shirts and elasticated joggers – just enjoy looking feminine and fabulous with Isabella Oliver. Address: 33 Greenwood Place, London, NW5 1LB |
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Platinum
£195 per year - Get Platinum Listing Now
Guaranteed top slot in your chosen category, as well as 120 words of text and your own Logo.
Example Listing
Courtenay Photographic Ltd
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Happy and relaxed, the women and baby’s in Courtenay’s photographs appear "caught in the moment", as if suspended in time. His photographs capture the individual, a personal glimpse that is distinctive to you or your baby — those moments you want so often to hold onto. Courtenay puts a premium on the beauty of every photograph. His stunning use of light bathes each image with the glow of purity and luminosity, without sacrificing sharpness or clarity. He is happy to photograph in the comfort of your home, in the studio, or on location — whichever you and your baby prefer. If you choose to visit the studio, you’ll find that it is a warm, peaceful and welcoming place. Recently renovated, it is complete with a changing room, full baby changing facilities, and of course the all-important freshly brewed coffee and biscuit barrel! Tel: 01258 473671 E-mail: info@courtenayphotographic.co.uk Website: www.courtenayphotographic.co.uk |
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Panel Ads & Banners
Panel Ad: on the right hand side of the screen. You provide your own design to our specified size, and receive a Bronze listing included in that price.
Site-wide Panel Ad:
- 12mths for £350
- 6mths for £185
Banner Ads: top / bottom Banner – only one of each available, site-wide presence, includes a Silver ad in the category of your choice.
Top/Bottom Banner:
- 12mths for £695
- 6mths for £375
Please contact us for further details.
Featured Supplier
There is an opportunity on the Home Page to gain even more traffic to your site – our ‘Featured Supplier’ slot. You supply us with enough text and information for us to write a 500 word editorial (or simply supply one yourself), a logo and two images. We will then design the slot, and approve it with you before going live.
This is obviously prime positioning, and as such is heavily in demand. It is only be available in 4-week blocks, to enable us to keep the home page fresh and interesting to return visitors. A four week run will be priced at £200, and if booked in advance we will try and work the ‘Specials’ theme to tie in with your product, and work the entire site marketing accordingly in your favour.
Please contact us for further details.
